Netflix unveils Win the Mall, a high-stakes competition turning a classic shopping mall into the ultimate retail showdown for expert shoppers.
Attention all shopaholics—Netflix has your next binge-worthy obsession lined up. The streamer has announced Win the Mall (working title), a brand-new competition series that turns the classic American shopping mall into a high-stakes battleground where strategy, speed, and spending collide.
Over the course of eight episodes, 10 teams of expert shoppers will compete in a fantasy retail experience unlike anything seen before. Their mission? To take control of storefronts, boost their spending power, and outsmart their rivals in a thrilling race for mall domination.
The series promises a blend of shopping, strategy, and social maneuvering, with plenty of twists along the way. Whether you’re a bargain hunter, fashionista, or just someone who knows the power of a good sale, Win the Mall is designed to put your retail instincts to the test.
A Dream Come True For Shopping Lovers
“This show is for anyone who ever dreamed of what it would be like to call a shopping mall your home,” says Jimmy Fox, executive producer and EVP, Head of Unscripted Development & Sales at Fremantle, the studio producing the series. “The deal seekers, the fashionistas, the savvy shoppers who can spot a knock-off from a mile away. You go to a mall for two reasons: to shop and to socialize. You’ll have to excel at both in order to Win the Mall.”
The competition will highlight both the thrill of retail therapy and the dynamics of social strategy, combining the rush of finding the best deals with the drama of outsmarting the competition.
Netflix Expands Its Competition Slate
Win the Mall joins Netflix’s growing roster of competition series that blend creativity, competition, and entertainment. The streamer continues to expand its reality lineup with titles like Million Dollar Secret, Squid Game: The Challenge, and Next Gen Chef. Upcoming additions include Physical: 100 USA, Star Search, The Golden Ticket, and the recently announced Clue.
With Win the Mall, Netflix adds another genre-bending series to its lineup—this time targeting those who see shopping as more than a hobby, but a lifestyle.

